Key Reasons: How Slate Can Build an EV Truck That Only Costs $27,000

[cvollers]

Somewhere along the way folks decided that a truck was also their family car and needed that back seat. Used to be a truck was a work vehicle and could be had for cheap. Not any more........

It’s because Dad said I’m not driving a SUV or minivan for the family hauler. Mom said sure thing Dad, whatever you want. Just don’t buy a Porsche until we get divorced.

 

[dcgray2]

And what is Slate truck 2.0?

4WD

 

[E90400K]

4WD

I'm thinking more along the lines of a 4-door cab.

 

[dcgray2]

I'm thinking more along the lines of a 4-door cab.

Por que no los dos?

 

[E90400K]

Por que no los dos?

Sorry, I don't speak French

 

[JustWideman]

Yeah, that's what I don't understand about the Gen6 Ranger. Ford dropped the 2-door long bed version, so now it has a very light duty Maverick 4-door short bed and a light duty Ranger 4-dr short bed. It makes no sense.

Because that is what people are buying.

On forums, people say "Everyone" wants a manual, "everyone" wants 2Ds, but they pay their hard-earned money for 4D autos for the whole family. Even the off-road Bronco is cutting back on trims that are 2D. People's wallets are dictating what goes to market. When a two-door is only a few grand cheaper and a 4 door rides better and makes the wife happy, what are you gonna do?

The Maverick is made at the same Hermosillo, MX factory that makes SUVs like the Escape and Bronco Sport, which are 4-door only. Mavrick is not really a light-duty truck like an old Ranger or S10, it is an SUV with a 4-foot bed. Ford can't fill dealer lots with 2-ds that people are not buying.

 

[JeffVA]

Because that is what people are buying.

On forums, people say "Everyone" wants a manual, "everyone" wants 2Ds, but they pay their hard-earned money for 4D autos for the whole family. Even the off-road Bronco is cutting back on trims that are 2D. People's wallets are dictating what goes to market. When a two-door is only a few grand cheaper and a 4 door rides better and makes the wife happy, what are you gonna do?

The Maverick is made at the same Hermosillo, MX factory that makes SUVs like the Escape and Bronco Sport, which are 4-door only. Mavrick is not really a light-duty truck like an old Ranger or S10, it is an SUV with a 4-foot bed. Ford can't fill dealer lots with 2-ds that people are not buying.

That's why Slate is going to sell thousands and thousands of 2D trucks. I agree with everything you said but there is a huge market still for 2D trucks and Slate will prove that.
Ford and Toyota will end up playing catch-up once they see the results. I owned 3 small Toyota trucks and recently was considering a full off frame restoration which would have ran $30k or more just so I could drive a new small Toyota Truck again. Slate was perfect timing for me

 

[E90400K]

Because that is what people are buying.

On forums, people say "Everyone" wants a manual, "everyone" wants 2Ds, but they pay their hard-earned money for 4D autos for the whole family. Even the off-road Bronco is cutting back on trims that are 2D. People's wallets are dictating what goes to market. When a two-door is only a few grand cheaper and a 4 door rides better and makes the wife happy, what are you gonna do?

The Maverick is made at the same Hermosillo, MX factory that makes SUVs like the Escape and Bronco Sport, which are 4-door only. Mavrick is not really a light-duty truck like an old Ranger or S10, it is an SUV with a 4-foot bed. Ford can't fill dealer lots with 2-ds that people are not buying.

I'm not suggesting Ford build a 2-door Maverick but rather keep a 2-door Ranger. I think Ford sold a lot of 2-door Ranger to the commercial market, but I guess the commercial market has changed. Hopefully the Slate fills that void and gives it the production numbers it needs to stay viable. The commercial market is where wrapping a vehicle is a tax write off as a business expense, so producing a blank slate color makes sense.

I just don't see much distance between a 4-dr Maverick and a 4-dr Ranger.

 

[Moosetags]

The Slate is the modern day version of the Ford Model T. The Slate is a very affordable electric vehicle that can be what many people want and need. It fills a niche that no other vehicle addresses. About a million Model T's were sold in each year of its production (1908-1927). The population of the United States during that period was about 100 million people.

There is a place for this basic vehicle.

Brian

 

[cvollers]

Because that is what people are buying.

On forums, people say "Everyone" wants a manual, "everyone" wants 2Ds, but they pay their hard-earned money for 4D autos for the whole family. Even the off-road Bronco is cutting back on trims that are 2D. People's wallets are dictating what goes to market. When a two-door is only a few grand cheaper and a 4 door rides better and makes the wife happy, what are you gonna do?

The Maverick is made at the same Hermosillo, MX factory that makes SUVs like the Escape and Bronco Sport, which are 4-door only. Mavrick is not really a light-duty truck like an old Ranger or S10, it is an SUV with a 4-foot bed. Ford can't fill dealer lots with 2-ds that people are not buying.

I honestly don’t think Slate is building a family vehicle. It’s a second car for people who already own a family vehicle. It’s a light duty hauler for small businesses. It’s a first car for buyers who want to go EV. It’s a commuter and low cost grocery getter. Slate isn’t trying to compete against all the vehicles on the market, nor are they trying to be all things for all people. I love how they have segmented the market. As a low cost way to move 1-2 people (and sometimes 3-4) from A to B over short distances, it has a great chance of succeeding.

 

[cvollers]

I'm not suggesting Ford build a 2-door Maverick but rather keep a 2-door Ranger. I think Ford sold a lot of 2-door Ranger to the commercial market, but I guess the commercial market has changed. Hopefully the Slate fills that void and gives it the production numbers it needs to stay viable. The commercial market is where wrapping a vehicle is a tax write off as a business expense, so producing a blank slate color makes sense.

I just don't see much distance between a 4-dr Maverick and a 4-dr Ranger.

Wrapping a SUV Slate for my business is exactly what I’m planning to do. It’s an easy tax deductible expense.