Article: "Ford’s $30K Electric Pickup Could Crush Jeff Bezos-Backed Rival"

[SichuanHot]

Price will be king in this segment, simplicity of the trucks be damned. If Ford releases the cheaper car without sacrificing range, they'll win out over Slate.

 

[AZFox]

Price will be king in this segment, simplicity of the trucks be damned. If Ford releases the cheaper car without sacrificing range, they'll win out over Slate.

There's a Unique Proposition factor.

There are members on this site, myself included, who wouldn't buy the Ford even if the Ford's price is lower.

Also bear in mind that at 150,000 units Slate only needs to sell fewer than 1% of new light vehicles Americans will purchase in a year.