Bed Toolbox - Tricked Out Custom Concept

[KevinRS]

I think it's more of a mobile workbench setup than a toolbox. Yeah, only half done, and poorly placed. Some rework to secure stuff better and setting it up to slide to the tailgate and it might be worth having.

 

[Luxrage]

From Slate:

Tricked out toolbox 🤝 tricked out truck.​

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Disclaimer: Toolbox is for inspiration purposes. It’s not available for purchase and may differ from any products offered for sale.​

Someone should actually make this for purchase! 🙏

I know I've been looking at too much toolbox stuff recently when I immediately identified the harbor freight screwdriver/spraypaint holder

 

[pursuit]

This is pretty rad.

 

[E90400K]

I think it's more of a mobile workbench setup than a toolbox. Yeah, only half done, and poorly placed. Some rework to secure stuff better and setting it up to slide to the tailgate and it might be worth having.

So, then, a complete redesign...

 

[ValkorTheOptimistic]

I'm just happy that it demonstrates that there are a lot of attachment options to install weird stuff without having to drill holes in the bed.

 

[KevinRS]

So, then, a complete redesign...

The one in the video wasn't ever meant to be sold anyway, just a demo.

 

[1yeliab_sufur1]

Also I love idea but god is that a ugly tool box XD I’d go with the more traditional tool box personally I wonder if you get a generator and yeh gas-bed-toolbox you know the refillers would it just be a gas truck with extra steps XD I can’t wait to get my slate honestly and trick it out I’ll keep that project on the back burner though could be a interesting experiment like say you get the 100 gallon ones just how far could you go obviously stoping to charge but I am curious how long that file would last

 

[Daemoch]

Interesting idea but dear gods would I not want that in my truck. Obviously built to 'look cool' but not functional for squat. Like a Slate truck version of a car from 2F2F.

 

[SlatePossible2028]

That's 100% a toolbox for people that don't use tools. How do you even close it without everything falling off the shelves?

This stuff is honestly just confirming my decision to cancel my slate preorder was correct. It genuinely seems like this company does not understand "truck" or "truck user"

The entire premise of the truck being basic, modular etc (which i love) clashes with the "older millenial who buys $30 burgers" vibe of the marketing. As ive said before here, the marketing makes no sense. Youre showing a basic crank window no frills primer gray pickup off at coffee shops and art shows and stuff, in the hearts of major cities. Why? WHY? It makes 0 sense especially when the slate is, again as ive said before, absolutely perfect for fleet sales. Yet ive seen 0 about that. Zero marketing for actual work. 0 marketing as a shop truck. As a parts hauler. Not A SINGLE picture of this truck anywhere near a farm, factory, or even an outbuilding as far as I know.

My muscle car of choice that ive had for 15 years now is a 66 Ranchero. Low slung, V8, RWD, muscle car oriented Coupe utility with a 6 foot bed. You know what the makreting for that was? Hauling hay. Campers. Motorcycles. Farms. Etc.

It strikes me as either slate's marketing team is incredibly out of touch and is catering to the non existent "modern audience" that weve seen cause issues in other media, or Slate themselves is not actually confident in this things ability as a truck, and they want the marketing to reflect that

 

[E90400K]

This stuff is honestly just confirming my decision to cancel my slate preorder was correct. It genuinely seems like this company does not understand "truck" or "truck user"

The entire premise of the truck being basic, modular etc (which i love) clashes with the "older millenial who buys $30 burgers" vibe of the marketing. As ive said before here, the marketing makes no sense. Youre showing a basic crank window no frills primer gray pickup off at coffee shops and art shows and stuff, in the hearts of major cities. Why? WHY? It makes 0 sense especially when the slate is, again as ive said before, absolutely perfect for fleet sales. Yet ive seen 0 about that. Zero marketing for actual work. 0 marketing as a shop truck. As a parts hauler. Not A SINGLE picture of this truck anywhere near a farm, factory, or even an outbuilding as far as I know.

My muscle car of choice that ive had for 15 years now is a 66 Ranchero. Low slung, V8, RWD, muscle car oriented Coupe utility with a 6 foot bed. You know what the makreting for that was? Hauling hay. Campers. Motorcycles. Farms. Etc.

It strikes me as either slate's marketing team is incredibly out of touch and is catering to the non existent "modern audience" that weve seen cause issues in other media, or Slate themselves is not actually confident in this things ability as a truck, and they want the marketing to reflect that

The rug on the steering wheel I found quite humorous.

 

[KevinRS]

These content creator designs are meant to get more eyes on the truck, no one's seriously expecting people to carpet the steering wheel or use that "concept" toolbox.
It's also not meant to be a "hauling" truck. Of course that kind of application is going to need either gas, diesel, or a more expensive EV truck with a larger battery and powertrain.
This is more of a city/suburban utility truck. No they are not marketing to fleets strongly yet, because they don't really need to. They have plenty of interest from consumers to soak up the planned production capacity, once fleet buyers can see the truck out on the roads, that is when they will get interest. But then it still won't be big fleets. Amazon, Walmart etc. are using larger capacity dedicated cargo EVs. USPS has contracted custom built trucks, with a supposed lower per unit cost.
The big market in business is going to be small businesses and franchises, that are only moving small loads and only locally. Florists, painters, plumbers, auto parts chains, etc., and those will be hard to market to beyond the build and wrap examples that have been shown, until there is a live truck they can buy and get in a relatively short time, they won't be looking to commit to buying a truck they can't order for another year minimum.

Cancelling your reservation is up to you, but to me it means you gave up your place in line. Maybe if I really needed that $50 back now and couldn't wait until closer to launch, sure, but it's not like you can get that place in line back. If the truck turns out to be great, and everyone wants one, and most convert, they probably have enough reservations already to take several years at full production to fill. If it doesn't, I can always cancel later.

 

[Luxrage]

This stuff is honestly just confirming my decision to cancel my slate preorder was correct. It genuinely seems like this company does not understand "truck" or "truck user"

The entire premise of the truck being basic, modular etc (which i love) clashes with the "older millenial who buys $30 burgers" vibe of the marketing. As ive said before here, the marketing makes no sense. Youre showing a basic crank window no frills primer gray pickup off at coffee shops and art shows and stuff, in the hearts of major cities. Why? WHY? It makes 0 sense especially when the slate is, again as ive said before, absolutely perfect for fleet sales. Yet ive seen 0 about that. Zero marketing for actual work. 0 marketing as a shop truck. As a parts hauler. Not A SINGLE picture of this truck anywhere near a farm, factory, or even an outbuilding as far as I know.

My muscle car of choice that ive had for 15 years now is a 66 Ranchero. Low slung, V8, RWD, muscle car oriented Coupe utility with a 6 foot bed. You know what the makreting for that was? Hauling hay. Campers. Motorcycles. Farms. Etc.

I don't like saying this as I'm probably laser targeted by Slate's marketing team as a pickleball playing millennial, but I think the push towards these $30 dollar burger folks right now is done very purposely. They're putting these trucks in trendy coffee shops and upscale farmers markets where people will walk by and 'ooh and ahh' at the little urban lifestyle vehicle and not really dig too deep into what it is. This market is the "buy it because it's a fun little EV and easy to park" and don't care much about what it can actually do other than that it has cupholders.

Slate learned early on some of their first previews that those prototype trucks don't hold up to hands-on stuff too much yet. I remember in one of the first reveals one of the folding dashboard panels was already falling off, and in that Regular Car Reviews video he immediately makes a huge deal of how bad the door hinges sound. If they put these prototypes in Home Depot parking lots or outside the 4H fairs down here they'd get absolutely destroyed. I know as an enthusiast and I'd be trying everything in that truck and nitpicking everything and I think they're afraid of that.

Tesla's marketing for the Cybertruck started with photos of it in futuristic mars space settings, and then shifted to construction photos when the sales dropped, and I expect Slate to pivot to some more practical things once the first proper demo trucks are off the line and can handle the abuse.

As someone who thought they were looking at a sports car, and instead flipped through a brochure of trendy young people and kittens I know what it's like feeling like they're marketing it to a completely wrong audience. It reminds me a lot of the Slate now that I think about it. Turns out the car was anything but a sports car.

I'd be curious on the fleet sales of the truck. Seems like something mostly done in conference rooms behind closed doors, but hoping 2026 shows Slate having a lot more presence at trade shows and industry events.

 

[KevinRS]

I'd be curious on the fleet sales of the truck. Seems like something mostly done in conference rooms behind closed doors, but hoping 2026 shows Slate having a lot more presence at trade shows and industry events.

On that fleet sales angle, as I see it, they probably won't push that until they have some idea of the conversion rate of the reservations they already have, because fleet buyers aren't going to be interested in reserving trucks that they maybe can get 2-4 years down the road, and we'd all be disappointed if they prioritized fleet sales ahead of reservations we signed up for back in April through now.
Aside from that, I haven't really figured out what large fleets it would fit. Sure lots of small businesses and franchises might go for small fleets (1-20?) of them for local use, but the big fleets tend to need more cargo space and range.

 

[AZFox]

Aside from that, I haven't really figured out what large fleets it would fit.

AutoZone?

Also, maybe there are fleet buyers with reservations.

$5,000 for 100 reservations would be pocket change for a company with a fleet of short-delivery runabout vehicles.